Creative Advisory is for founders who already have a creative team but want someone experienced to talk decisions through with.
We start by looking at your brand together to see what's working and what isn't. Then we meet once a month to decide what to focus on, shape your ideas, and write a clear plan you can hand to your team. Between calls, you can text me when a question comes up.
You stay in charge of your team and projects. I help you know which direction to take.
Bridge the Strategy Gap
The Established Founder: You've built the business — but your visuals haven't caught up to your revenue.
The Rebrand Ready: You're leveling up and need a strategic framework in place before you build the team.
The Authority Builder: You're tired of chasing trends and want a timeless visual library that commands respect.
The Execution-Ready Founder: You have the ideas but need the tactical blueprint to hand off to your team.
the investment breakdown
TAWANA MORRIS / HAIR SO CHIC LA
I was absolutely blown away by the level of detail and creativity.
LES ALFRED
I can’t say enough about Kaye! Her eye for detail is simply unmatched.
ATIERA HORNE
I honestly wouldn’t know where my business would be without her expertise, guidance and support.
TAI BEAUCHAMP
I’m excited to see her expand her offerings to support women who want a visual identity that reflects the soul of who they are and what they are building.
JENNIFER BELL-CRNELIUS
What truly sets her apart is her natural ability as a marketer and brander; she intuitively understands how to capture and communicate a brand’s essence.
I'm Kaye McCoy, a Fractional Creative Director helping founders make clearer creative decisions.
I studied Graphic Design at the Savannah College of Art and Design and have spent over a decade building visual systems for beauty, wellness, and lifestyle brands.
In Creative Advisory, I bring an outside eye to your ideas, priorities, and content. Together, we turn your vision into practical direction your team can use.
You make the final calls with a clearer plan and a trusted creative partner beside you.
YOUR FRACTIONAL CREATIVE DIRECTOR AND STRATEGIC SOUNDING BOARD.
Creative Advisory covers strategy, briefs, and feedback. Your existing photographer, designer, or content team handles production. I help clarify what the work needs to communicate and give your team direction they can build from.
In the first month, we review your brand and agree on what needs attention. After that, we meet once a month to look at what your team created, decide what comes next, and turn it into a clear plan. Between calls, you can text me with questions or quick decisions as they come up.
I help you turn ideas into clear briefs and review work you share with me. You remain the point person for your creative partners, timelines, and delivery. If you want me to lead the team and keep projects aligned, Fractional Creative Direction is the closer fit.
The minimum commitment is three months. This gives us time to review your brand, establish a visual direction, and support your team as they begin putting it into practice.
With Advisory, you lead your team and projects; I help with strategy, briefs, and feedback. With Fractional Creative Direction, I step in as your creative lead, guide your creative partners, and keep the work connected from concept through execution.
Bring your vision, your questions, and the team you already trust. Creative Advisory gives you a clear plan and ongoing guidance to keep their work connected.
THE NEXT STEP
Next Service: Fractional Creative Direction →